Joy To The Polls
OVERVIEW
The Election Defenders (a bipartisan group of not-for-profit and non government groups committed to eliminating voter suppression) tapped Hunters Point to help produce Joy to the Polls, a series of live pop up outdoor music events in 15 cities around the country on Election Day.
IMPACT
Over 65 musicians, DJs, and poet laureates performed which provided a moment of fun and cheer for voters as they prepared to cast their votes. Combined with a robust social and press strategy, the campaign is still accruing media impressions in the millions and redefining the voter narrative joyfully.
