DOTDOT created a virtual reality installation for the food and beverage innovation event ‘Future Flavours: Eats and Geeks’ to showcase the new Höpt Pink Guava and Rose soda. This year, the organizers wondered what the future of networking might be and how technology could impact the traditional role of food and beverage in social contexts.

The experience consists of drinking from a physical bottle of soda in real time while experiencing a virtual world that changes surprisingly with each sip.